An e-book
If you already have an e-book up for sale, you can easily
provide a copy of it to bundle buyers. You can do this by having subscribers
sign up for your mailing list and creating a welcome email with the link to
your e-book.
Of course if you already have a shopping cart in place, you
could create a special discount code that gives participants 100% off. Just
make sure to keep the coupon specific to the product. Otherwise someone may use
that coupon code on other items that aren’t part of the bundle event.
A Planner
or Workbook
Many people use the term “planner” and “workbook”
interchangeably. They are similar but the big difference is that a planner
typically teaches users how to do something while a workbook helps participants
explore a topic in-depth.
A
Collection of Templates or Checklists
Another idea that could be useful is creating
a collection of templates or checklists. Try to make sure your templates are
related to what you offer so the people who claim it will be interested in your
other products or services.
For example, if you’re a graphic designer then offer a collection of
graphics templates. Don’t try to create a copywriting checklist. You’ll muddy
your branding and confuse new customers.
A Webinar
Then you could put up a sales page that features the
information about your webinar as well as an area to sign up for it. If this is
a bundle that involves paid products, be sure to include a price somewhere on
the page so participants understand that.
Use PLR
Private Label Rights (PLR) content is special content you
buy with the right to edit and brand it as your own. You can find PLR e-books,
PLR planners, PLR workbooks, and other amazing resources.
Of course, not every bundle host is open to PLR. Some
creators want to keep the products offered unique so they don’t allow any form
of PLR content. If you’re not sure if PLR is acceptable, reach out and ask the
bundle host in advance.
