All of my marketing guru friends tell me I need to start an ezine. I have put it off for as long as possible, thinking it would be too difficult and time consuming. But after listening to them tell me I REALLY needed to do it, it was such a great marketing tool, etc, etc - well, I finally gave in and published my first issue. And you know what? It was much easier than I expected.
First I chose my listserve. My more experienced ezine buddies all suggested Constant Contact. I did look at a few others, but Constant Contact suited my needs so I signed up with them (www.constantcontact.com).
Next I had to decide on content. I wasn't sure exactly what my ezine should look like, other than the fact that it shouldn't be too long. Who has time to read these days? But I solved that problem fairly easily. First I found an ezine template at HomeBiz Tools (www.HomeBizTools.com). And then I got promises from some of my marketing friends to supply some guest articles. So all I had to do was fill in the blanks with a little content of my own and we were off and running.
So, how did it turn out? See for yourself. Simply send an email to firstname.lastname@example.org and request to become a subscriber. It's free. Then tell me what you think.
If you are running a home business, you really should consider an ezine of your own. It really is easy and a great way to generate extra revenue. When you do, be sure to add me to your subscriber list!