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Thursday, March 15, 2018

Connecting With Your People

The people closest to you may not always be the most supportive of your business. They might be too familiar with you to see what makes you special. Family and friends, who can be the greatest source of love and acceptance, can also be a great source of criticism and frustration.

With social media, you get the chance to connect with others based on your shared interests. People who 'get' you can do a great deal to lift your self view and increase your confidence.

So, how do you connect with others and build your own supportive tribe?

Join Online Communities

Start by joining groups. Facebook has a
group directory that you can browse. You can find groups based around hobbies, careers, or lifestyle.

Look for groups that have a few thousand members and are active with users regularly posting. Some group owners may have a form consisting of 2-3 questions that they’d like you to fill out. Answer as truthfully as possible. You don’t want to be deceptive and risk being removed from the group later.

Pay Attention to Privacy

Keep in mind that privacy settings can vary by group. On Facebook, an open group is one where anyone can see the posts, even people who aren’t members of the group. That means if you post in a discussion in an open group, your friends may be able to see it with a bit of digging.

But Facebook has another option called closed groups. Anyone on Facebook can see who the members are, but in order to see the discussions taking place, you have to join the group. This can be ideal if you want to participate in a group but you don’t want your posts seen by everyone on social media.

Respond to Posts

Once you’re approved to join a group, you can go ahead and dive in. Try to comment on three recent threads. Make your comments personal and don’t be afraid to share your unique perspective.

Aim to respond to a few threads throughout the next week or two. This lets the other members get to know you and learn more about your personality.

Ask Questions

Once you’ve interacted on a few topics, it’s time to jump in. Start your own discussion by asking a question and seeking opinions. Don’t ask about something controversial just to get attention.

Instead, focus on asking a question that requires a complex answer. A simple yes-or-no question won’t allow you to start a deeper discussion. Instead, try to ask a “Why…?” or “How…?” question. These tend to invite more conversation and give you a chance to learn more about other members.

The great thing about online communities is that they expose you to perspectives from around the globe. This allows you to learn new things and broaden your own horizons by making new friends.

Monday, March 12, 2018

Be Willing To Be Real

If you crave genuine connection online, you have to be authentic. Some people mistakenly believe that to be authentic, you have to share your entire life online with absolutely no filters. But that’s not true.

You can be authentic and build lasting relationships without oversharing or annoying your community. Here a few ways to show your true self to your online friends and followers…

Share the Bad

Most people automatically share their good moments on social media. They take a selfie of their new hairdo or post about their vacation adventures or proudly display their latest commission check.

There’s nothing wrong with publishing these details online. But if you only show the good side of your life, people may struggle to trust you.

You’ll appear more genuine if you post about your bad moments occasionally. This means you can go ahead and upload that post-workout gym selfie, broadcast a shot of your messy workspace, or share a snap of how your fuzzy your hair looks after you ran in the rain.

Present a Slice of Life

Sometimes, being authentic can be as simple as posting about a common occurrence that other people can relate to. For example, Faydra Koenig, a crisis coach, frequently posts photos of her coffee cup from Starbucks.

She shares the images to show the unusual ways servers attempt to spell her name. She does it in a light-hearted way without embarrassing anyone or shaming them. She simply has a laugh and lets her friends in on the joke.

Participate in Conversations

You wouldn’t take your friend to a crowded restaurant and spend the entire meal ignoring her. If you did, your friend wouldn’t feel loved. She’d be upset and wonder why you bothered inviting her if you had no intention of spending time with her.

It’s the same concept with social media. If you have friends and followers responding to your updates, take a moment to engage with them. You don’t have to write lengthy responses. When a friend comments, you can say something simple like, “Thanks for listening!” or “Love hearing your perspective on this!”

Own Your Quirks

What do you geek out about? Maybe you love collecting action figures from your favorite Sci-fi movies and you’re always adding new ones to your collection. Maybe you live for ugly Christmas sweaters or you’re obsessed with trying different recipes.

Sharing something you love and showing off your inner dork is a great way to be authentic online. You’ll attract other people who geek out over the same things and you’ll have a good supply of frequent content since your hobby is already part of your life.

You can be authentic online and still have your privacy. The key is picking which parts of your personality and life you’d like to showcase online.