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Friday, March 24, 2023

Time Waits For No Woman

I know you've heard that saying, or a variation of it anyway. And it's true. Time marches on. And if you aren't paying attention, suddenly you realize that you haven't met all the goals you set for yourself.

And you're out of time.

I'm there right now. There are things that I wanted to achieve that I haven't and unfortunately, due to age or physical constraints or life circumstances, the time to be able to do them has passed. I have suddenly realized that there are just some things that are going to be left undone.

And I am fine with that!

One thing I have learned out here on the dirt road is that there is more to success than reaching goals. What matters most are other things like...

Did I make a difference in someone's life?

Did I do something significant?

And before you start protesting, remember. What may seem small and important to you may make all the difference to someone else.

Did I leave something that will last after I am gone? Am I leaving a LEGACY?

My readers of a "certain age" may be experiencing this as well....the questioning that led me to Life on the Dirt Road. When you begin to look at all you have accomplished and yet wonder why you aren't fulfilled. When you ask yourself, "Is this really all there is?" And like me, you may be redefining what it means to be successful. Making changes. Creating a different kind of lifestyle.

I LOVE my life! I know I have made a difference. I have had impact. And the lessons I have taught my daughters and grandchildren, the example I have tried to set for other marketers, is my legacy.

Many of my younger readers may be looking at this and wondering, "What is that old woman talking about?!"

I am talking about this. I'm talking about not waiting until 65 to figure out what's really important in life. I'm talking about being a "difference-maker". I'm talking about creating impact. About leaving a legacy.

You can still pursue those other goals. Make $10,000 a month or more in your business. Speak on big important stages. Drive that cool car. Take those exotic vacations. Hang with the "cool kids".

But every once in a while take a look at your vision, your values, and your mission and make sure they are in alignment with those goals. So at 65 you too can be saying, "I LOVE my life!" Instead of 'Is that all there is?"

I challenge each of you today to sit down and write a personal mission statement. Not for your business. For your LIFE. Let me know what you come up with.

Tuesday, March 21, 2023

How to Make More Money in Less Time With Less People

Affiliate marketing. You've all heard the term. But do you all know what it is? And why low-ticket affiliate sales can actually make you a CHUNK of money?

Think about this. When you approach someone with your mega-dollar high-ticket item, you are a SALESPERSON! No way to deny it. That's what you are. And people are almost genetically coded to regard salespeople with distrust.

Think about you're own behavior when you are shopping, and the salesperson approaches you and asks if they can help you. What is your response? Usually it's something like, "No thank you. I'm just looking." Salespeople are regarded as predators. It's in our DNA!

Now think how much different it is when you go to customer service and ask where something is. Totally different relationship because now they are not salespeople....even though they really are. Now they are perceived as helpful customer service.

It's the same in MLM or High Ticket Sales. When you try to sell someone a $200/month autoship or a $2000 coaching program, you are a salesperson. How much easier would it be to say try my $29 bottle of weight loss supplements or my $7 training video? Now you're selling something affordable that your customer really wants. And when you contact them again in a few days to just follow up and see how they are doing and you CASUALLY mention your other items, you aren't selling them anything, you're just following up to see if they got what they ordered from you.

Now you are not a salesperson. You are customer service checking to make sure everything is good with their order.

Plus, numerous statistics have proven if you can get someone to break the ice and spend even just $1 with you, they are more likely to purchase from you again in the future. You have now earned their trust. You aren't a salesperson anymore. Now you are their friend who helped them solve a problem.

Unfortunately, even today, many MLMs do not have a retail component. You either buy the big package of stuff or nothing. You can't get just the one or two items you may really want.

Enter affiliate marketing!

Affiliate marketing is the process by which an affiliate earns a commission for marketing another person’s or company’s products. How does this help you sell your main product?

Once you sell someone some little something, now you are free to follow up with them just to see how things are. They will talk to you. They are no longer defensive. You will be able to get more information from them about their needs and wants. Then you will know how to steer them to whatever you want them to buy.

Affiliate marketing is a great way to make some money while you are attracting the right kind of people to your main offer. It's a great front-end product.

You can also use affiliate marketing to sell things AROUND your main product.

Think PepsiCo.

When you think of Pepsi, you think soda. Which they will happily sell you. But so many people are trying to get healthy now. So Pepsi will also sell you Aquafina and LIFEWTR. And KeVita Kombucha. They will sell you Doritos and Quaker Oats. Cheetos and Sabra Hummus.

Now think of me. I am back in the MLM biz. I will happily sign you up in my business opportunity and sell you a pretty phenomenal weight loss product.

But I also sell training for marketers. Both my own and through affiliate marketing programs. I promote the tools marketers need. Autoresponders, website builders, text messaging systems, snail mail systems. I promote the 360 Marketing System, reports and books and coaching programs, my best-selling book, ring lights, and headsets, and microphones for video marketers.

So even if someone doesn't sign up for my business opportunity, I am still likely to sell them something because they are still looking for something to help them make money. I don't create any of these things except some of the trainings and my book. I just find things my people can use that has a really good sales process around it and I point people at them. I simply show them where they can find what they are looking for (with my affiliate link of course), and let someone else do the selling for me.

I am NOT a good salesperson. But I am a VERY good friend who can always help you find something you need. And because of that, I will always be able to generate cashflow and leads.

If you are looking for the right affiliate programs, obviously I recommend ours. But this isn't about signing you up for our programs. This is about being a SMART business person. So when you look for one, look for one with a strong sales process that will continually remarket on your behalf. One that has stability and a good track record. Make sure the people attached to it have stellar reputations. And of course, an opportunity for escalating earnings is a plus.

Affiliate marketing is the way to make more money in less time with less people selling folks what they already want to buy.

If you want to check out the affiliate programs I'm promoting, come check out the BeClub. It is invitation only, so just drop a comment below if you want an invitation and I'll get you in.

I'm your VERY good friend who will help you find the community you need to finally BEcome a professional marketer.