Secret Article Marketing Strategy - Proven Best Practices

Article Construction

The way you construct your articles should be part of your overall article marketing strategy.   The use of key phrases is crucial, whether you are writing for your own blog or for submitting to article directories. 

Keyword choice is the way that readers and Google locate you, bringing you traffic.  Every keyword needs to be carefully selected.

The Construction Zone

In case you don't really like to write or believe you just are not effective at crafting articles, it is a good idea to invest some time in reading some of the best-rated articles on article publication sites.  Most article directories will have a list of their top rated, or most read articles.  You need to see how they're created and constructed and also how they direct a visitor all the way down toward the resource box at the bottom of the page.  The most effective content is made up of several brief paragraphs, and is normally written in everyday language.  Do not use any complex words or phrases that your visitor will not be familiar with.  You're writing an article for the general public, not a doctoral dissertation.  

Don't put links for your website or any other items inside the principal body of your article.  This might get your article declined by the article directories.  They should only be placed inside your author bio box.

Headings Should Be Eye-Catching

Many people do not read all the words on a page unless it’s a novel. They are looking for specific phrases and words that may be key to their problem.  If you can use these in headings, the reader can immediately skip to the parts of your article that interest him most.  Headings are really critical in articles - they should be brief and eye-catching.

The Meat of Your Article

You should use your keywords once at the beginning of your article, numerous times in the main body of the text, and again within the last sentence.  The majority of individuals are on the internet seeking answers to difficulties or questions, so you should make your article informative and helpful, leading the reader down to the bottom of the page exactly where your bio box is.  In the bio box should be a call to action, encouraging the reader to click for further details.  This is where your lead capture page should be.  Despite the fact that you're writing to attract the search engines, remember that it really is humans that are reading what you write. 

Writing articles and blog posts does get less difficult the more you write. Practice really does make perfect - or at least comfort.  Check your stats occasionally to see which articles are getting the most readers.   Then write further articles in that style or on that topic.  Making use of bullet points also makes a page of written text appear a lot more appealing and easier to read.

Whenever you have crafted your article one can reword it or “spin” it and submit it to 100s of other article marketing directories.  That needs to be a big part of your article marketing strategy.  The purpose of rewriting them is to ensure that each article is different from any others you have submitted or posted. Google will only index one version of an article and disregard any duplicates.

Using Article Marketing Services To Increase Website Traffic

Searching for an article marketing service?  If you're thinking about driving more visitors to your website, blog, or videos, you may need to think about outsourcing both content material creation and distribution with the larger article marketing service providers available. The value is twofold.  First, a nicely written informative article will attract people actively trying to find that kind of information now. Meaning it attracts hot prospects and potential buyers!  A second powerful benefit, although much less obvious, is that it can assist your original content to rank higher on the search engines by automatically increasing the quantity of backlinks to your website, blog, or videos.

Article Marketing Service Secrets

Profitable online marketers know that time equals money.  Hate to write?  No problem.  There are lots of locations to find writers to create your content material for you while you get on with other issues.  Article submission may be a long and tedious task but by utilizing a service like Article Marketing Robot it is possible to free up your time.  Well optimized articles are the cornerstone of any effective internet marketing strategy and the more you write for your site and for article submission sites, the higher you will rank in Google.   And the higher you rank in Google, the more traffic you will get.  It's like a snowball rolling down a hill, getting bigger and bigger.

Article Marketing Software Programs to the Rescue

Picture how much more new targeted traffic, leads and sales you can get if you could spread your  message across literally hundreds, even thousands of websites, blogs and article directories.  Now imagine if you could do this with just some simple clicks of your mouse.  Sound impossible?  It's not. Enter Article Marketing Robot, an article marketing service which does exactly that. You simply paste in a copy of your article, click distribute and sit back and let the robot do the work of submitting your content all across the internet within a few brief minutes.

AMR Produces Industry Distinct Exclusive Content Material

Many people who employ an article marketing service or use automated software program like Article Marketing Robot still tend to take short-cuts which can actually decrease website visitors over time.  One of the most critical mistakes is not taking the time necessary to make certain every single piece of content getting published across the web is distinctive and readable. If it is not distinctive, you have wasted your time.  The search engines do not index or rank duplicate content.  And if the "spun" content is unreadable, it reflects poorly on you and your business.  Think of sending a letter full of typos.  You wouldn't do that!  So invest the time to make certain the copy produced by AMR is both exclusive and readable.

Are you struggling with content creation?  You're not alone.  Here's how I handle the problem!

Article Marketing To Grow Your Business

Article marketing - everybody's doing it. Everybody except you? If you haven't yet discovered this method of marketing your company, here's all you need to know.

By writing articles about your area of expertise (your business), you position yourself as an expert on this subject. Once you have written your articles, you gain exposure by making them freely available for publication. Include your bio, contact information, and a link to your website. People reading your article then have all the information they need to contact you!

Busy online publishers love article marketing. It provides them with a source of free content for their websites and ezines. I use "guest articles" in my own ezine - it's one less article I have to write for each issue and it gains exposure for some of my friends and fellow entrepreneurs.

Once you written some articles, which is usually the easy part, you have to find places to publish them if you are going to gain any exposure. There are two ways to do this. You can contact different ezines, magazines, and websites individually and submit your articles to them for consideration. Or you can use an article directory or submission service.

Article directories are like libraries where publishers looking for content can look at articles from a wide range of authors. Each article is available for publication as long as it includes the author's bio and contact information. Some article directories are free while others are membership sites.

Article submission services differ from article directories. They actually submit your articles to publishers and web sites instead of waiting for them to choose your article from the pack. If you use a submission service, be sure they do manual submissions.

If you are really pressed for time and still want to take advantage of this type of publicity, there are now even article writing and submission services. Not only will they submit your article, they will also write it for you.

So write some articles - it's easier than you think. And I'll even give you the first place to submit one. Email your article to me at wealthtogether@hotmail.com and I'll include it in my WealthTogether ezine. (Remember, that's one less article I have to write!). When I publish your article I'll send you a copy of the issue it appears in. Be sure to include your bio and contact information so my readers will know how to contact you!