ads

Friday, November 3, 2023

How Would You Like a Breakthrough For the Holidays?

I remember when I was starting out. I was embarrassed to let any experienced marketer take a look at my business. I just knew they would judge me. And that they would just validate what I knew in my heart. I was never going to be successful. I was never going to make it.

So I kept them at arms length so I could keep pretending that all was well and I knew what I was doing.

That was STUPID! STINKIN' THINKIN' as they say. How did I ever think I was going to get better if I didn't learn what I was doing wrong? And how was I going to learn if I refused to sit with people who could teach me.

Can I be honest here? I can sometimes still be hesitant about letting someone who makes more than I do (and I make some money!) see my work. I'm rather OCD and very dyslexic with the attention span of a gnat. I'm afraid they will take one look at the inside of my mind and wonder how in the heck I manage to function let alone make money.

But then I remember that one session with someone who knows more than I do can tilt my whole world in an hour or two. And more importantly make me money.

So when I have time I like to offer VIP sessions. Because that's my desire. To give someone a hand with something they are working on and use my experience to tilt THEIR world. In 50 minutes. Or if you have a big project 90 minutes is an option.

But only in the next two weeks before the holiday season really kicks in. I have an unusual period of time where I have no projects, no launches, no major client work. I just want to reach out to some folks and give them a hand with whatever they are working on.

In 50 minutes we could revamp your social media presence.

In 50 minutes we could create 10 awesome graphics for you to use to promote with.

In 50 minutes we could set up your first list.

In 50 minutes we could write several autoresponder letters.

In 50 minutes I could teach you about short form video.

In 50 minutes we could build a funnel.

In 50 minutes I could help you break through the thinking that is holding you back. We can get at the root of that in an hour.

And get this. Sessions start as low as $75 I'm DEEPLY DISCOUNTING this just for my readers. $75 for 50 minutes...$150 for 90 minutes.

But you agree to let me use the session as content. It will go on my YouTube channel to use your session to help others. You get to help others learn and in return you get half off.

If you do want a PRIVATE session the pricing is a bit different. $150 for 50 minutes or $250 for 90 minutes. Private sessions are for when you are working on something you want to keep 100% private. But you do get the recording to use as you see fit.

I haven't done any of these in a long time and I have no idea when I will have time to do them again. In a few weeks I'll be busy with the holidays and then I'm off to Orlando and then New Orleans so I definitely will not have time until at least the spring if even then. It may not even happen in 2024.

And of course sessions are limited.

People are all booking the 90 minute ones so they are getting less and less available. People are wanting to get some bang out of their holiday marketing and are reaching out. Don't get mad at me if you miss out! People always do. Hit me back and we'll get you scheduled.

Ok...off to finish working on setting up my podcast. I have to focus as this is not second nature to me yet but I have to get it done! It's a new learning curve that I've got to master. And of course I'm tapping into those that are rocking it! Why sit alone and suffer when I can get help and WIN! Right?

Watch for my podcast launch!

 

Friday, October 20, 2023

Stop Faking!

Fake it till you make it...

We've all been told this at some point in our entrepreneurial lives. Well, I'm going to tell you just the opposite. It's time to STOP faking it.

There! I dared to say it.

I know it sounds like sound advice. I mean it's stood the test of time....right?

Wrong. It's not good advice at all. It needs to go. It undermines your own self-confidence.

Many of us still listen to that negative little voice whispering in our heads. The one that keeps saying things like...

"They will know I'm not an expert."
"They will question me."
"They will troll me."
"They will think I'm too ___________ (fill in the blank)."

They, they, they...

Before you know it, they are running YOUR business. If you started your business so you wouldn't have to deal with a crappy boss, why are you giving control to "THEY"?

You came here most likely because you've been looking for something more in your life. A place where you have control. Where you make the decisions. Where you have freedom and flexibility. Where you are the boss.

When you get so consumed with worry of what others might think or do, you actually lose the goal you were hoping to achieve. FREEDOM. You give up being the true boss of your business. You have now given that role to others.

"THEY"

And trust me. "THEY" are completely crappy people to work for. They don't care about your business. They don't care about your success. They don't care about your freedom.

All you do when you fake it is give power to the negative nellies, trolls and jerks. Forget that!

Ready to stop faking it? Take a deep breath and. Face your fears. Practice, practice, practice. Embrace the process. And step into growing your business with confidence. And whenever you are feeling unsure, remind yourself...

YOU CAN DO THIS.

You can figure it out. You can learn new skills. You can achieve your goals. One step and one day at a time. Plus, it's a heck of a lot easier showing up for your folks.

It's a lot easier to learn new skills. It's a lot easier to gain more knowledge. When you're not faking your expertise and achievements.

Embrace the journey! It's okay to admit you don't know everything. It's okay to say you're still learning. Still asking questions. Still growing. And know that you will find the answer.

Kick this "fake it till you make it" stuff to the curb. Step into the Ninja Badass Marketer that you are becoming.

 

Wednesday, October 4, 2023

I LOVE Affiliate Marketing...I Mean I Really DO Love It!

Affiliate marketing is the easy button, no muss, no fuss way to make a crap ton of money.

You build your audience. Create an email list. Build a social media presence. All with people who are into a particular topic. Then you just share products and services with them that they might like. If they buy, the company you referred them to takes the money, delivers the product, and does the bulk of the follow up.

If they don't, it's no big deal. You keep your relationship with the person and you show them something else another day. It's the coolest thing!

All I need to do is focus on my people and what would serve them best and point at cool offers and let them be the ones to decide what they want to look at.

And the best part is there is ALWAYS something available to sell.

Need some cash? Go find an affiliate product and you are off to the races! You can sell pretty much anything under the sun. Don't believe me? Go be an Amazon affiliate. I've sold everything from books to coaching card decks to microgreens kits to glow sticks! You can turn almost everything into CASH FLOW!

My advice to you today.

First take a look at all the tools and products you use everyday in your business. Check if they have an affiliate program. If they do, sign up!

Next, become an Amazon affiliate. Look for products that complement your existing business. Share them with your audience. Easy income stream.

Thursday, September 14, 2023

Are You Ready To Make Next Week Your Best Week Ever?

It's Thursday....

For some, it's Friday-eve. For others, it's just another day. Either way, it's a chance to prepare for next week. How can you make next week the best week you've ever had?

Well, it may sound a bit simplistic. But all it takes is one thing - the will to do it!

Say it to yourself right now. "I am going to make this next week the best week I've ever had." Then take the actions to make that happen. Want some help with that?

Here's a tip. The people that share the most earn the most.

Facts tell. Stories sell.

So share your stories with your best and brightest prospects!

Friday, September 8, 2023

Self-Coaching Makes Anything Possible!

Finishing up my series on self-coaching! It's a wonderful way to reach your goals and challenge yourself! Regardless of what you want to accomplish, regardless of where you are in life, you can create more of what you want!

I even used it to become an author and an artist! Two things I always dreamed of doing but never thought I could accomplish them.

I wanted to hold my book and see it on my bookshelf.

I love to read. I am a certified bibliophile! So I always dreamed of being an author one day. A dream out of reach for a poor kid from the wrong side of town, or so I thought. But on my 59th birthday, my book was published! How?

I was fortunate enough to have someone tell me to stop dreaming of writing the great American novel and to just write what I knew. Those words stuck with me. Write what I knew. I could do that! I coached myself through the process of writing my first book. And then I talked myself into reaching out to an editor I knew.

And when a friend offered to introduce me to a publisher I coached myself through learning about publishing contracts and royalties so I could speak with him from a position of strength and knowledge.

Within a few months, I was able to proudly release my first book, thanks to my self-coaching skills.

Did you know I'm an artist/designer?

My mother was an artist. My sister can draw. My daughter and grandson can draw. Unfortunately, the artistic gene bypassed me completely! I can't even draw stick figures! But I still loved to doodle and paint. I dreamed of being an artist or designer. even though I was awful!

Then one day while I was online, I discovered Canva. So now at least, I could create professional looking images for my business.

But then I discovered the glories of print-on-demand. I could upload my creations from Canva and have them printed on various products. Then I would get to keep a portion of the profits.

I coached myself through the start up process and chose a brand name. I picked five of my favorite images and put them up online. The sales started trickling in slowly but after a year, it became another viable income stream. And I am doing something I love. Creating art!

There's nothing like the thrill of achieving a dream and realizing YOU made it all happen.

With self-coaching there are no limits! You can do anything you choose to do.

Wednesday, August 30, 2023

My Top 3 Most Effective Self-Coaching Techniques

Do you need some self-coaching ideas? Try using one of these techniques to motivate and encourage yourself

The 4 Whys

This is a great coaching method to use when you encounter a problem or setback. It involves stating the problem then asking why several times in order to get to the root of the issue so you can correct it. In fact, in the Navy, we called a similar technique "root cause analysis." For example the 4 Whys might look like this for you:

Problem: I can't start my business

  • Why? Because I don't have a website.
  • Why? I don't know how to build a website.
  • Why? I have never taken a course in web design.
  • Why? I don't know where such a course is offered.

As you can see, this helps you establish the cause (a lack of knowledge) and come up with a plan to overcome it (take a web design class, of course!)  Of course, keep in mind that some problems require you to ask "why" more than 4-5 times. So you may may have to experiment with this technique before you get to the root of your problem.

Affirmations

Affirmations can be a useful self-coaching strategy if you struggle with negative thoughts about yourself. For example, you might regularly think things like :   

    • I'm dumb
    • I'm ugly
    • I'm useless
    • I'm a failure
    • I'm worthless
These thoughts don't serve you. They are no helping you reach your goals and what's more, they're holding you back from stepping into your full potential. In order to overcome these thoughts, you need to replace them with positive affirmations. A few good ones to start with are:

    • I can create what I want
    • I am a beautiful masterpiece.
    • My life has value and meaning
    • I am worthy of love and respect
    • My feelings matter
The nest time you hear a negative thought, try repeating a positive affirmation.

Reframe It

You can't always change a situation you find yourself in. But you can always change your perspective of that situation. For example, you might be in a difficult spot financially and unable to change it for one reason or another, 

But you can alter your though pattern. You might say, "I don't make enough money!" This thought creates stress and invites lack into your life. Instead, try reframing the situation by saying, "I make enough money to keep the lights on and I choose to embrace abundance!"

Coaching yourself can be easy once you know the techniques to use. At first, it may seem odd to practice these tips. But as you begin to rely on them more often, you'll open your mind...and your heart...to the beautiful truth of who you are.  

P.S. You don't need a website to start a business. All you need is a phone or a computer, an idea, and the courage to give it a go.                    

Thursday, August 24, 2023

Are You Tired of Wondering Who Will Buy Your Stuff?

I know most of you are great at teaching your craft, creating your content, and putting together your offers. But you still struggle with getting people to see what you have.

Let's face it. You need more traffic!

Do you want a quicker way to connect with more of your target market? The answer just might be a virtual workshop.

I love workshops! Why? Because they make it easy to fill my courses and programs. They are quick to prepare. You can have one ready for pimetime in 2 weeks or less! They don't require a lot of time. A 90 minute workshop is all it takes. They are FUN to host. (At least when I host them!). They build trust and authority with your ideal customer.

I have used workshops to generate leads and sales for years. I teach my clients to do the same. So I do know a little bit about the exact steps you need to take to create an amazing experience. There are 7 of them, to be exact.

I'll be teaching those along with all the other aspects of multi-channel marketing to the Rebel Tribe. If you're not a member, now would be a good time to ask me about it.